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Home Press Releases Brihati Foundation announces.INC COVID-19 challenge for supporting Gujarat based Start-ups & MSMEs

Brihati Foundation announces.INC COVID-19 challenge for supporting Gujarat based Start-ups & MSMEs

Make MSME contribute to Aatma Nirbhar Bharat

13th July 2020: The far-reaching impact of novel coronavirus continues to evolve. Though the country is taking enormous measures to curb the loss caused by the global pandemic. And the widespread uncertainty in the economy has resulted in an overall slowdown for Start-ups. MSMEs and young entrepreneurs are grappling for stability, Brihati Foundation.

As the economic activities come to halt as a result of the prolonged lockdown, the survival of these ventures has become crucial. To address these issues, Brihati Foundation, in association with TiE Ahmedabad and AICGUSEC, has come forward with an initiative called INC COVID-19 Challenge.

This initiative aims to help Gujarat based start-ups, MSMEs, and young entrepreneurs for implementing their impactful business ideas. And execute real solutions that address the Covid19 impact in the community. The start-ups and MSMEs will select after a set competition amongst. Which the selected start-ups and MSMEs shall then provided financial assistance of up to Rs. 5 lacs each. Besides, consultation on different business functions such as planning, execution, etc. will also give to the selected start-ups and MSMEs.

For the beneficiaries in the initiative, Brihati Foundation via.INC aims to motivate extraordinary innovative entrepreneurs by providing them, with an opportunity to implement their business ideas at an early stage. INC COVID-19 Challenge also supports and stands for Vocal for Localin these challenging times in becoming self-reliant.

Application form available on

Last Date of Application – 25th July 2020

About Brihati Foundation 

Brihati Foundation is a non-profit organization based in Ahmedabad. Working towards empowering, and integrating communities and individuals to create a sustainable and responsible society. It follows the approach of ‘Connect, Collaborates, and Integrate’ to implement its principal core areas of work. It aims to support and nurture innovative ideas that can bring solutions to the challenges of our society.

Jyoti Hirani
Jyoti Hirani is a communication consultant with 12 years of industry experience. She has worked in the fields of Public Relations, Digital Marketing and Journalism. Her key strength is story telling narration and building powerful and unique brand messaging with human connect.

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